JM Creative

Events Film for Wales

JM Creative has just produced a promotional film for the Major Events Unit of the Welsh Government. Its aim is to profile Wales as an outstanding destination on the world stage and to encourage event organisers to bring their events to Wales.

The completed piece is a mixture of specially shot footage, high quality archive and a stirring score by composer, John Rea.

JM Creative and the University of Cambridge

As part of a new student recruitment drive, the University of Cambridge contracted JM Creative to make a series of inspirational short films. The aim of the process was to ignite the interest and motivate students and schools who would normally shy away from applying to Cambridge. The ‘Education is...’ film relates to the power of education and what makes Cambridge special; namely its threshold to entry is merit- not wealth or birth.
Tony Lakin, JM Creative’s Creative Director, said “The work we’ve undertaken for the University of Cambridge not only looks beautiful but I believe it will also prove an extremely effective tool in attracting students from state schools. We hope to work with a number of universities on their recruitment initiatives throughout 2012."

Presentation Training arm extends to Abu Dhabi

JM Creative has landed two major Presentation Training contracts in Abu Dhabi. As part of our offering, specialist one to one tuition will be given to a number of Chief Executives working within the Abu Dhabi Basic Industries Corporation (ADBIC) and the Waha Capital Organisation. The training will deal with a range of subject matters including pace, variety, how to deal with nerves and what to wear. Special focus will be given to dealing with public and boardroom presentations.
JM Creative's Managing Director, John Morgan, said "Presentation Training is a real growth area for us in the Middle East. We are delighted to work with clients with a professional attitude who aspire to excellence in all forms of presentation."

Promax UK Awards

JM Creative's event arm has just produced this year's Promax UK awards held at London's Hilton Park Lane. The awards recognise excellence in on-air and off-air promotion and marketing in the broadcast sector. This is the eleventh year that JM Creative has produced this ceremony and we were delighted to work with comedian and musician Beardyman who hosted the awards.

It proved a memorable night for the Discovery Channel who won a record number of golds including the "People's Choice" and "Channel of the Year". JM Creative was also responsible for managing the judging process which this year was held at Fox UK's Headquarters in Shepherd's Bush.

Back at the 02

For the second year running, JM Creative produced a major live event from London's 02 Arena. Over 16,000 school children  attended a concert featuring a line-up including Chipmunk, Tynchy Stryder, Soundgirl and Diversity. The concert was part of the second birthday celebration of the education charity 'The Transformation Trust'. The aim of the Trust is to provide every young person  - no matter what their backgrounds - with the opportunities and experiences that will help them identify and fulfill their potential. Creative Director, Tony Lakin, said "This year went superbly well with a fanatstic line-up which produced an unforgettable day for all concerned"

JM takes Gold at UK CIPR Awards

JM Creative in association with Working Word PR and Cazbah Events beat over 60 agencies to win a top prize at the Chartered Institute of Public Relations Excellence Awards. The three companies worked together on the "On with the Show" digital switchover campaign for S4C. As part of the campaign, S4C personalities including Sarra Elgan, Angharad Mair and Dudley Newbery learnt circus skills like juggling, tightrope and riding a unicycle.
JM Creative's Head of Production, Louise Harry, said "to win gold in the 'Integrated Campaign' category means such a lot to us because we really felt that Working Word, Cazbah and JM Creative formed an effective team that delivered S4C's vision of the digital future'

JM goes global with RM

JM Creative has just completed a major project for Education ICT specialist, RM. We were commissioned to produce a 20 minute film for the stock market listed company's annual briefing. In the space of two weeks, our crews filmed across four continents with locations including Perth in Western Australia, Seattle, Atlanta and Trivandrum in Southern India and various settings in England and Wales.
JM Creative's Managing Director, John Morgan said "RM Education is a dynamic company with exciting plans for global expansion. We were delighted to meet the creative challenge of telling their story in a film featuring literally all four corners of the globe"

Graduate Start up support Video Case Studies

JM Creative was contracted until to produce a series of video case studies commissioned  by the Welsh Government's Department for the Economy and Transport. We produced a number of short films highlighting the benefits of the 'Flexible Support for Business Graduate' start up programme. We travelled the length and breadth of Wales talking to young people about their experience in setting up their own business.

Promo Showreel for Wales Screen Commission

Following a competitive tender our agency has undertaken our first contract with the Wales Screen Commission. We have created a short showreel highlighting the impressive list of major film and TV Productions which have used Welsh locations, crew and facilities in the last year. The short film features sequences from movies such as Ironclad, Robin Hood and Clash of the Titans.

JM Creative takes Gold at Celtic Media Festival

At the Celtic Media Festival held in Caernarfon, JM Creative has won the gold award for 'Best Promo' for the Six Nations campaign produced for S4C. The judges commented on the lateral approach of the campaign and praised the use of humour within a rugby context.